Once you have created a lead magnet Attracting potential customers through a subscription form that is capable of attracting your target audience, the next step is to collect contact information from said audience using a subscription form. This subscription form will provide you with the information you need to build an email list, i.e. email address and other information that may be required.
You have the ability and freedom to decide how your opt-in form will be displaye on your website. You can place it on your website’s homepage brazil phone number data or display it as a separate landing page, or you can make it a pop-up. It doesn’t matter how or where it will be displaye on your website; the main purpose of your opt-in form is to inform your website visitors about the benefits offere by your lead magnet in order to entice them to share their email addresses or other information that may be require in exchange for access to your lead magnet content.
Here is a list of tips you can follow when creating an effective opt-in form:
Write a headline that will not only attract your readers, but also highlight the most important benefits of your lead magnet.
A headline alone is not enough
Add a short, clear, and to-the-point description of your lead magnet.
Usually, passages become overwhelming for readers. So try using bullete lists to improve the readability of the text.
When it comes to grabbing a reader’s to increase the pain threshold attention, an attractive visual element can make a big difference. So try adding an enticing visual element to your opt-in form content; something like an image of a person viewing the lead magnet content or filling out a subscription form is sure to grab your readers’ attention.
Limit yourself to the most relevant information
Such as name and email address. A form with too many fields to fill out will not only overwhelm and frustrate the reader, but will ultimately reduce conversion rates.
Make sure your CTA stands out. For example, the font size of the button should be large enough to be easily notice, and the font color should be contrasting to make it more visible on the page. Instead of using a single button that says “submit,” the copy should not only be action-oriente, but also list the benefits of signing up.
Even if some of your subscribers
Unsubscribe simply because they aren’t intereste in what you have to offer, gaining a clear understanding of why people unsubscribe material data can help you prevent your prospects from abandoning your brand. Below is a list of the top six reasons consumers choose to unsubscribe from your email list, along with the percentage of consumers who mentione each reason.