You might also like: 6 Digital Products You Can Make in a Week The launch team In addition to implementing all these marketing measures, I had a small but hardworking launch team. The purpose of the launch team was to tell and comment on publications related to the book on social media. These people had also received the e-book to read in advance and had given me feedback about it, which I could use in the marketing of the book. The members of the launch team were also partners, i.e. they got their own affiliate link. When sales came through them, I paid them a small monetary commission for the results. At this point, unfortunately, I no longer remember what the ratio was between my own and my partners’ sales at that time. Feedback and testimonials As the book went on sale, I started using feedback and results as marketing support.

The topic of the podcast was managing finances in

In the Facebook ads, I implemented a recommendation that still exists today, i.e. with the first ads I directed people to the sales page of the e-book and those who visited but didn’t buy were shown another ad. Until ads worked, this was a productive way to make sales. At my best, I sold up to 7 e-books per day (7 x €29 = €203 daily sales). I wondered in our coaching Facebook group some time ago, whether I would be a blog coach now if the ads had worked just as well after February… Marketing and sales new data of my first digital product Podcast During the launch, I was also interviewed for one podcast, the recording of which is unfortunately no longer available to listen to.  families with small children and how you can easily get started with your own finances.

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 I sent regular messages to these people telling them the scenes regarding the e-book. I sent small sneak peek things to read and asked about ten readers to read through the e-book and give feedback and suggestions for development. These feedbacks can still be partially seen on the sales page of the book. Regarding email marketing, I unfortunately no longer Phone Number ES remember how many emails I sent during the campaign or what I wrote in them. The first email I found in Active  10, 2016. Facebook ads In the first 4 months I was doing effective Facebook advertising until February 2016 when Facebook made its famous algorithm changes.

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