Why doesn’t Apple join the wave of layoffs in big tech?

Why doesn’t Apple join faced with the wave of layoffs in the world’s big tech companies. Such as Amazon, Twitter and Meta, Apple remains safe from this current and so far has not announced news that affects its workforce. Tech giants like Amazon Twitter and Meta have made massive layoffs in recent months. It draws attention in this critical scenario, in how companies like Apple have been weathering this storm. In the midst of rising production costs and low sales that hit companies. There are other cases, such as Amazon, whose layoffs are being carried out in areas that increased their workforce due to the pandemic.

Weathering the storm

The reason is simple: the advancement of electronic commerce required more staff, but after the elimination of many restrictions. Growth has stagnated. In this context, Apple appears as an exceptional case in the big tech group since so far it has not announced news that affects its payroll. Other reasons why Apple would be facing the crisis is that it is better positioned than Korea Telegram Number Data its rivals. This is what investors cited in a recent article in The Wall Street Journal maintain. The reason for this is that its payroll growth was much slower than other companies in the sector during the Covid-19 pandemic, also because it makes lower expenses related to human capital.

Better positioned than rivals

In comparison to Microsoft and Alphabet (Google’s parent company). Which increased their workforce by more than 50% from 2019 to 2022, and as in the case of Meta. Which Philippine Email List exceeded 90%; Apple was less ambitious, or more realistic. In this way, they only expanded their payroll by 20%. In addition to that, they limited benefits for employees. Although in contrast they have made several salary increases throughout the year. As it turns out, Apple is not immune to the business challenges that have affected other technology giants. It is even expected to soon report a first quarterly sales decline in more than three years. The latter will be reflected by the production crisis of its latest iPhone 14 series.

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